poniedziałek, 3 stycznia 2011

Daily Dose of DTP: 18. Pictures in Pixels

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18. Pictures in Pixels
Jacci Howard Bear
From Jacci Howard Bear, your Guide to Desktop Publishing

The title of this lesson -- Pictures in Pixels -- can be taken in two ways, both correct. Today's subject is about images with pixels (bitmaps) and images that are best displayed only in pixels, that is, on-screen not in print (printers don't print in pixels).

Anyone who uses the Web knows at least a little bit about GIF and JPG. Images in this newsletter are GIF, for example. What many GIF and JPG users may not realize is that they are not such great graphics for use in print desktop publishing.

As you may have noticed, this class is geared primarily toward publishing in print. And it will be even more evident as the class continues. It's not that desktop publishing doesn't encompass some forms of electronic and Web publishing - it does - but they are huge topics on their own and I simply couldn't do them justice in this particular series of lessons. However , if you've found yourself drawn to the idea of publishing online, may I suggest a visit to the About Web Design/HTML site? Guide Jennifer Krynin has a glossary, tutorials, software suggestions, and yes, email classes devoted to learning how to put pages on the Web.

Class Notes: This is not simply a word-a-day course. The lessons follow a specific order in roughly the following groupings: General concepts > Things you need > Font specifics > Image specifics > Prepress & Printing > Rules & Tutorials (bold indicates the stage in which this lesson falls)

Today's Definitions
GIF
It was never intended as a print format for graphics. But that doesn't stop people from trying to use them in newsletters, logos, greeting cards...


JPEG
JPG or JPEG? It's another of those Windows 3-letter file extension situations like we have with TIF and TIFF.

Today's Trivia
Snip, Snip
The term clip art originated from pages or books of illustrations that designers used back before the proliferation of digitized graphics. The designer could cut out (clip) the image they wanted to use and paste it right into their page layout (the kind that was done on paper). Later on, before computerized image collections became popular, those same clip art books were scanned in order to digitize the artwork. Clip art was for print work. Makes the term "Web Clip Art" seem like something of an oxymoron doesn't it? But if you want more Web Clip Art than one person could possibly use (and most of it in GIF format) check out the vast offerings at About Web Clip Art. Just do me a favor... don't print it! (OK, OK, you can print it sometimes and have it look acceptable. But only for desktop printing, not commercial printing.)


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Jacci Howard Bear
Desktop Publishing Guide
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