How to Get "Slightly" Famous

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  www.MarketingBestPractices.com
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TODAY'S ARTICLE:
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How to Get "Slightly" Famous


There's a great book by Steven Yoder
called, "Get Slightly Famous." He
teaches people strategies for personally
branding yourself. (I love that title)

Lately, I was thinking about methods
that I've used to become "slightly
famous" and today I want to share with
you one of the best ways I've used to
become get my name out there.

But first, let me share with you a TRUE
STORY about a guy named Jeff Herring.

Jeff was a marriage and family therapist
for 21 years.

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Jeff's Story In His Own Words...
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"A little thing happened in 1994 that
would radically change my life that I
had no idea would happen.

I did this only to market my therapy
practice, because in Tallahassee we used
to kid that the town is teaming with
mental health because there's so many
therapists there.

So, I was trying to set myself apart and
started writing a weekly column for the
newspaper about relationships.

It soon got picked up nationally and
internationally syndicated.

It filled my practice and filled other
people's practices. Then when newspapers
went online I started getting calls from
all over the world."

Jeff Herring became an internationally
famous author by...

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...Writing Articles!
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Yes, writing articles is one of the very
best ways to become well known within
your niche.

Article writing has other benefits as
well, such as...

1. Generating targeted traffic

2. Creating information products

3. Building a loyal list of followers

In fact, I would say that article
writing and article marketing is the
basis and foundation of a long term
internet marketing plan.

Okay, so here's...

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How to Quickly Write 15 Awesome Articles
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STEP 1:

Name the top 5 problems and frustrations
that people in your niche struggle with.

STEP 2:

For each of those 5 problems, name 3
potential solutions.

STEP 3:

For each of those solutions, create
step-by-step instructions on how to
implement each solution.

And write down the results that your
reader can enjoy as a result of your
solution.

With this information, you now have the
basis for 15 really good articles.

STEP 4:

Write each article using the P-S-R
formula. P=problem, S=solution and R=
results.

For each article write the original
problem. Next, write your solution and
then write the results your reader can
achieve by implementing the solution.

Finally, write a resource box with a
call to action to visit your website or
landing page.

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What To Do Next with Your 15 Articles
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Now you have 15 really good articles.

Don't post these on your blog because
you're going to use them for marketing
purposes.

In fact, you're going to "syndicate"
your articles. Here's how.

One of the very best things you can do
with your high quality articles is get
them posted on other high traffic blogs
within your niche.

This is formerly called, "Guest
Blogging."

1. Make a list of the top, most popular
blogs in your niche.

2. Send an email to the blog owners and
ask them if they accept guest articles.
If they reply with a "yes," send them
one of your articles.

3. Keep doing that by going from blog to
blog submitting your articles.

NOTE: One well placed article on a top
website can mean thousands of visitors
over time.

There are a number of other article
marketing methods such as submitting
your article to article directoies like
EzineArticles.com or spinning your
article and submitting it to private
blog networks like SEOLinkVine.com.

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Why Submit to Other Blogs?
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The reason I like to submit to other
websites and blogs is because it kills a
number of birds with one stone.

1. Builds your reputation by being
associated with a well known site.

2. Introduces you to a new community of
people within your niche.

3. Provides a valuable backlink to your
own website. (Google loves backlinks
from authority sites)

4. Builds a relationship with an
influential website owner in your niche
(that may product important JV's in the
future).

5. Generates lots of high quality,
targeted visitors to your website.

One really good, well placed article can
bring you tens of thousands of new
visitors.

I remember with one of my articles
called, "Your 7 Step One Day Marketing
Plan" was placed on the home page of
MarketingProfs website for over 2 years.

That one article brought me countlss
website visitors.

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When I Started Out Online...
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... the first thing I did was make a
list of all the influential websites in
my niche and then I contacted the owners
and asked if they accepted guest
articles.

So I immediately started to submit my
articles to their websites.

This strategy paid off big time for me,
and it can for you too.

In fact, if I was to start all over
again today, that's the very first thing
I would again.

I hope this help you.

Have a wonderful day!

David

P.S. I'm writing this article in an
airplane flying over the Arizona desert.
I'll be in Phoenix today and Salt Lake
City tonight. :-)

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David Frey is the CEO of
MarketingBestPractices.com
and the author of the Small
Business Marketing Bible




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