My Top 11 Video Marketing Strategies Revealed

_________________________________

 www.MarketingBestPractices.com
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My Top 11 Video Marketing Strategies


Unless you've been hiding under a rock,
you've realized how video is exploding
online and changing the marketing is
done on the internet.

I realized this about 5 years ago when I
started my video newsletter.

Video is a very powerful tool for
converting prospects into buyers.

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Just Look At These Statistics
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-> Online retailer Living Direct found
that videos boosted conversion as well
as increasing time on site by 9%.
(Internet Retailer, October 2010).

-> Internet Retailer reports that
visitors who view product videos are 85%
more likely to buy than visitors who do
not. (Internet Retailer, April 2010)

-> Retail site visitors who view video
stay two minutes longer on average and
are 64% more likely to purchase than
other site visitors. (Comscore, August
2010)

-> In tests merchants such as Archie
McPhee experienced conversion rate
increases averaging 30%, with a range
from 12% to 115%. (Practical Ecommerce,
November 2008)

-> According to Internet Retailer,
Shoeline.com saw a 44% increase in
online sales conversions by using videos
to showcase their products.

The bottom line is if you want to
increase conversions, USE VIDEO!

So in the spirit of that message, here
are ...

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My Top 11 Video Marketing Strategies
______________________________________


1. Video testimonials


The more authentic and real your video
testimonial, the better.

Some of the most believable video

testimonials I've seen are people just
talking into their web cameras.


2. Video before and after demos


What I've done is take a bunch of before
and after PHOTOS and then produce into a
video format. Very effective!


3. Video product demonstrations


There's nothing more effective in selling
a complex product or service than
creating a video demonstrating how it
works and the benefits it produces.


4. Video email messages


I LOVE video email! I use it for making
introductions off of social media sites
to start new relationships.

I also use it to invite people for
interviews and to respond to people's
emails via video.

My video email system of choices is
http://www.JiveVideoSystems.com.


5. Video news show


If you want to be the "go to" person or
company for news in your industry to
capture attention and eyeballs, start
your own video news show.


6. Video online TV show


Video TV shows are great for
establishing and nourishing
relationships with your viewers.

It's also great for establishing
yourself as a guru in your industry.

A great example of an online TV show is
my http://www.MLMCoachTV.com


7. Video "how to" training


I use video "how to" training to attract
new prospects and establish credibility.
I also use it to actually train people
(imagine that).

I have a 90 Day Video Coaching Program
for everyone in my Send Out Cards
organization. People who sign up get a
training video every other day for 100
days.

It's all delivered through a simple
autoresponder system. People LOVE it.


8. Video webinar replays


I know some people that get over 50% of
their webinar sales by distributing the
replay after the webinar is over.

Also, you can take your webinar video
recordings and post them on your site to
continue selling to people.

(I remember one of my friends who held a
webinar, recorded it, burned it to a DVD
and sold it in one weekend. He made
$10,000 that weekend.)


9. Video salesletters


What can I say about video salesletters

other than, they are imperative in

today's online marketing world.

I try to create a video salesletter for
EVERY single promotion I do. Period.


10. Video movies that are viral


I use viral videos extensively in my
online marketing efforts. In fact, I
paid a guy for 7 months to sit in my
office and create viral videos for me.

I also use a lot of viral videos on
Youtube to generate traffic and optins
for my business.

Here's one of my viral video sites.

http://www.AppreciateLife.com

(Make sure you "like" it while you're
there.)


11. Video newsletter


As I mentioned, my first foray into
online video was creating a video
newsletter. It was a big hit.

I used a product called Visual
Communicator (VC) to produce my
newsletters. It was an awesome product
until Adobe bought it out and ran it to
the ground.

Video newsletters were a cinch to create
with VC, but since I stopped using it,

they became a bit harder, which is why

I don't publish a video newsletter.

You should be using video in all your
marketing efforts, both online and
offline.

There's no medium more powerful to
converting prospects into customers.

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Want To Learn More About How to
Dominate with Video Marketing?
___________________________________


What you read today was just an excerpt
from an interview that we did with Mike
Koenigs on the...

http://www.TheVideoMarketingMasters.com

(paste the link into your browser)

In this program you'll discover...


1. "How to Create Viral Videos
That Get 62,845 Unique Visitors In
30 Days That Inspire, Uplift and
Motivate It's Viewers, While Generating
A Massive Mailing List Of Loyal,
Dedicated Followers"

2. "The Step-By-Step Video Marketing
Blueprint To Creating Powerful Videos
That Practically Force Your Customers To
Do Exactly What You Want Them To Do"

3. "How To Simply And Easily Create
Your Own Web TV Show And Quickly
Become The "Celebrity" In Your Industry"

4. "How A Retired Remodeler Was
Able To Create A 6-Figure Business In
Less Than One Year By Becoming
A Video Webinar Product Creation
And Selling Machine"

Get more information at...

http://www.TheVideoMarketingMasters.com

(paste the link into your browser)


Have a great day!

David

P.S. We've got an awesome telesummit
coming up for you this week. I think you
marketers are going to love this one!

__________________________________

David Frey is the CEO of
MarketingBestPractices.com
and the author of the
Small Business Marketing Bible.




______________________________

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306 W. Edgewood Dr. Suite F,
Friendswood, TX 77546

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