What Is the "BEST" Referral System?

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                David Frey's
       www.MarketingBestPractices.com
             Marketing Newsletter

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TODAY'S ARTICLE...

    "What Is the "BEST" Referral System?"

Have you ever had a friend tell you, "Have you seen
[name of movie] yet? It was awesome! Ya gotta go see
it!"

Of course you have.

How would you like to have customers that talked
about YOUR BUSINESS like they talk about an awesome
movie they just watched?

Imagine your customers telling their family members
and friends stuff like...

"Dude, you have got to go and see [your name]. He's
awesome!"

or...

"Hey [their friend], you really need to make an
appointment with [your name], she's amazing."

If you had a business like that you would...

1. Never have to advertise ever again

2. Have all the customers you could handle

3. Raise your prices because you CAN!

4. Only work with people you enjoy

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The Best Referral System Is...
_________________________________

You guys know that I'm the king of referral systems
and I have a referral system for just about every
situation, but....

What is the "BEST" referral system?

The best referral system is one that gets your
customers and network buzzing about you and
your products and services WITHOUT any
incentivization.

The best way to do that is to create something
so unusual, so remarkable and so buzzworthy
that your business becomes the talk of the town.

You're probably asking yourself right now...

HOW DO I DO THAT?

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Here's Some Buzzworthy Case Studies
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Here's a few companies that have a designed
and created a buzzworthy business that have
become famous in their local areas.

CASE STUDY #1 - Big Texan Steak Ranch

The Big Texas Steak Ranch is a very famous
restaurant in Amarillo, Texas that is the
"Home of the Free 72 OZ Steak."

The buzzworthy "hook" for this restaurant
is that if you can eat their 72 OZ steak
in under 1 hour, you get it free.

CASE STUDY #2 - CD Scrap Metal

CD Scrap Metal is in my town, Houston,
Texas and it's claim to fame is that
the company will pay you for the scrap
metal that you bring in, in $2 dollar
bills.

So CD Scrap Metal has become known as
the "Home of the $2 Bill." 

CASE STUDY #3 - BlendTec

Okay, BlendTec is more known online,
but this company has generated millions
of dollars in publicy and referrals
from it's crazy "Will It Blend?"
YouTube videos.

The owner of BlendTec videotapes himself
in his "laboratory" blending up all kinds
of stuff like iPods, cell phones, laser
pointers, Old Spice bottles and even
Justin Bieber memorabelia.

CASE STUDY #4 - Nathans Famous Hot Dogs

Every year Nathan's hosts and sponsors
one of the biggest international hot dog
eating contests in the world.

These contests generate national media
and Nathan's gets millions in publicity
for simply hosting the event.

CASE STUDY #5 - Lulu's Bakery

This restaurant is one of my favorite.
Lulu's, in San Antonio, Texas serves
up HUGE cinnamon rolls.

People come from all around the nation
just to see their cinnamon rolls and
they almost always walk away buying a
few for them and their friends.

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I Want to Include One Other...
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I have to thrown this company in because
they have become famous for their
amazing customer service.

I mean, if you want to be known for
something, what better to be known for
than having world class customer service.

(rather than a gimmick)

The company is Zappos.

You've heard of them before, I'm sure.
They are probably as famous for their
customer service as their shoes.

In fact, Tony Hsieh calls his company
a customer service company that happens
to sell shoes.

That's pretty powerful!

So the best referral system is simply
to have a referral-worthy business - -
a business that is worth talking about.


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Want More Referral Ideas?
______________________________


If so, you'll want to get this program
right away.

http://www.TheReferralMasters.com

(paste the link into your browser)

In this program you'll discover 15 of the
world's top referral marketing experts.

People like...

1. Bill Cates

"The Single Most Effective System for
Asking for Referrals that Get Your Clients
to Willingly Open Up their Rolodex and
Begin Calling Their Friends and Making
Personal Referral Introductions for You."

2. John Jantsch

"How To Create Powerful Joint
Venture Referral Partnership
SYSTEMS That Automatically Send
New, Highly Qualified, Ready-To-Buy
Prospects To Your Front Door"

3. Bob Cobb

"Introducing the 90 Day Dazzle Referral
System That Will Literally Blow Away Your
New Clients and Customers and Compel Them
to Pick Up the Phone and Begin Referring
Your Products and Services to Everyone
They Know"

4. Sidney Walker

"The Ultimate Low-Pressure System
for Generating Five Times the
Amounts Of Referrals That You're Currently
Getting While Keeping Your Dignity and
Credibility Intact."

...and many more.

Go check it out at...

http://www.TheReferralMasters.com

(paste the link into your browser)

Have a great week!

David

P.S. This past week I went on a week long
Boy Scout campout at Lake DeGray in Arkansas.
We had TONS of fun water skiing and camping.
I love Boy Scouting!

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David Frey is the CEO of
MarketingBestPractices.com
and the author of the Small
Business Marketing Bible.



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ADDITIONAL RESOURCES
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Here's some additional resources
that can help you in your
sales and marketing efforts.

_____________________________

1. Public Speaking Secrets
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How to quickly and easily
generate a flood Of new
prospects and a successful
speaking business that
sells your products and
services like crazy!

http://www.TheSpeakingMasters.com

________________________________

2. Network Your Way to Success
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Discover how to use social and
business networking to exponentially
generate more referrals and
increase sales!

http://www.BusinessNetworkingMasters.com

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3. Get More Done By Outsourcing
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Learn how to leverage your
time, catapult your growth,
and explode your revenues
through the power of
virtual outsourcing.

http://www.TheOutsourcingMasters.com

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4. Become a Copywriting Pro!
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How to quickly and easily write
persuasive, tantalizing,
mouth-watering sales copy that
sells your products and services
like crazy!

http://www.TheCopywritingMasters.com

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5. Get Massive Publicity
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How to elevate your business status,
magnify your market presence, and
attract a flood of new and eager
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http://www.ThePublicityMasters.com

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6. Generate Leads Like Crazy!
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Generate a huge amount of new,
fresh, ready-to-buy leads every
day using simple strategies and
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experts use.

http://www.TheLeadGenerationMasters.com

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7. Get More Referrals Now!
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Discover the insider secrets from
15 of the world's top referral
marketing experts that will
have you generating all the
referrals you can handle!

http://www.TheReferralMasters.com

___________________________________

8. Generate Web Traffic on Demand
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Do you have a website that needs
more traffic. Learn how to generate
an unlimited amount of website
visitors, on an ongoing basis,
with very little effort.

http://www.TheWebTrafficMasters.com

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9. Video Marketing Is HOT!
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Discover how to generate trust,
build relationships, and open
wallets using simple video
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http://www.TheVideoMarketingMasters.com

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10. Sell Anything to Anyone!
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Become a sales master JEDI
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11. Grow Your Consulting Business
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How to elevate your business status,
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http://www.TheConsultingMasters.com

____________________________

12. Want to Master Twitter?
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Twitter is the social media
phenomenon sweeping the world.
Discover how average, every day
business people are using twitter
to generate more leads, close
more sales and acquire new
clients all within 140 characters.

http://www.TheTwitterMasters.com




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Marketing Best Practices Inc.
306 W. Edgewood Dr. Suite F,
Friendswood, TX 77546

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