David Frey's
www.MarketingBestPractices.com
Marketing Newsletter
______________________________________
TODAY'S ARTICLE...
Double Your Leads with This Little Tactic
Want to double the amount of leads your
getting with the same amount of traffic?
It's simple to do using this little
tactic.
I've been using this tactic for some time
now and it has dramatically increased the
amount of leads that I generate without
having to increase my website traffic.
But before I tell you what this tactic is,
let me share with you a brief story.
___________
The Book
__________
A few weeks ago I had a friend tell me
about a book.
When I read the title of the book, I had
no desire to read it.
But my friend insisted that I not only
read it, but implement a few of the
strategies in the book.
On his recommendation, I bought the book
and it turned out to be good and it DID
have several strategies that I could use.
I was happy he recommended to me.
So I went from not really caring for this
particular book, to reading it with
interest.
The reason for this was because my friend
"framed" the book in a way that captured
my interest.
And THAT'S what I want to talk to you
about today.
_________
FRAMING
_________
"Framing" can dramatically increase the
amount of leads you generate in any lead
generation campaign.
In fact, I would not think of implementing
a lead generation program without using
some form of framing.
Framing is when you send people to
something (a video, an audio, a letter)
that PRE-SELLS the next step.
So before I send someone to an optin page,
I'll always send them to a short video
that pre-sells the optin page.
_______________________________________
How To Write a Framing Video Script
_______________________________________
When you write a framing script, you need
to put yourself in the clothes of the
visitor.
So for example, if I'm talking to someone
who just came from my Marketing Best
Practices newsletter, I'll talk about
business stuff.
If I'm talking to people who are coming
from my GivingPraise.com newsletter, I'll
talk about Christian stuff.
You must ALWAYS talk directly to your
audience using THEIR language and
terminology.
You also want to give reasons why the
viewer should take the next message they
are going to hear very seriously and act
on it.
You also should sell the call to action to
click the link to move to the next step.
____________________
Real Life Examples
____________________
Here's three excellent examples of what
I'm talking about.
WATCH ALL THREE and note the differences
in each of them.
Framing page # 1: This is for people
coming from my MarketingBestPractices.com
newsletter.
http://www.MyUltimateHomeBusiness.com
Framing page # 2: This is for people
coming from my GivingPraise.com
newsletter.
http://www.GivingPraise.com/AwesomeProduct
Framing page # 3: This is for people
coming from my AppreciateLife.com
newsletter.
http://www.MyUnusualHomeBusiness.com
All three of these examples are brief
videos that pre-sell the next step.
So when people actually go to the "next
step" they are predisposed to act on the
call to action on that page.
I'm telling you right now that using
FRAMING can double, triple or quadruple
the amount of leads and sales you
generate, from the same amount of traffic
that you're currently getting.
________________________________________
Learn How to Generate Leads Like Crazy!
________________________________________
These 10 principles are just a small
sample of what you'll discover in the
Lead Generation Masters Program.
http://www.TheLeadGenerationMasters.com
(paste the link into your browser)
Here's what you'll also discover in this
program.
- How to harness the power of Google
Adwords to generate hundreds of leads
every day on virtual autopilot.
- A simple formula for combining video
marketing and social media to ignite a
viral stampede of fresh new leads.
- A step-by-step formula that the
average person can use to instantly
generate leads in ANY niche of your
choide.
- The #1 secret weapon to keep yourself
generating leads and leaving your
competition in the dust
- 5 simple outsourcing techniques that
will create less work and more leads
- The top 5 low and no-cost lead
generation tactics that you can begin
using today
Just go to...
http://www.TheLeadGenerationMasters.com
(paste the link into your browser)
Have a successful week!
David
P.S. If you're interested in escaping
from the rat tace and making money from
home like I've done, then you might want
to watch this brief video message.
http://www.MyUnusualHomeBusiness.com
_______________________________________
David Frey is the author of the Small
Business Marketing Bible and the CEO of
MarketingBestPractices.com.
______________________________
Marketing Best Practices Inc.
306 W. Edgewood Dr. Suite F,
Friendswood, TX 77546
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