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David Frey's
www.MarketingBestPractices.com
Marketing Newsletter
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TODAY'S ARTICLE...
The Highest ROI Marketing Activity
Yesterday, I did a one day consultation
with a very well known network marketing
professional in my office here in Houston.
I helped him map out his entire event and
marketing calendar for 2012.
This guy runs a multimillion dollar
information marketing and training business
and has built multiple 100,000 plus
downlines in the MLM industry.
He also runs the most popular network
marketing training blog on the internet.
Here's a photo of us in my office.
http://www.DavidFrey.us/e/eric.jpg
My visit with him leads me to my
message for you today...
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The Highest ROI Marketing Activity
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In my opinion, the highest ROI marketing
activity you can do is...
...PLANNING.
I know you thought I was going to say
"taking action" or "advertising" or
"creating relationships."
These ARE all important activities.
But the activity that gets the highest
return on investment, in my opinion,
is planning.
Here's 3 reason why I believe this...
1. Planning allows you to be a proactive
marketer by taking control of your future.
2. Planning gives you a crystal clear
vision of your future, what you want
to achieve and how you'll achieve it.
and...
3. Helps you work out potential
complications and obstacles in advance.
PLUS...
It gives you a high level plan of action
that you can start to execute and it gives
your team a clear roadmap for what they
need to accomplish in the coming year.
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Do You Remember...
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...reading the book, "The 7 Habits of
Highly Effective People?"
I assume you've read it.
Dr. Stephen Covey said, that the highest
ROI activities are the ones that are...
1. Not urgent
but...
2. Important
What he was talking about was PLANNING and
working on "strategic" projects.
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So What Are You Planning for Next Year?
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So have you sat down and mapped out your
next year's activities?
December is planning month!
What are some of the things you want to do
next year with your busines...
Events?
New products?
Product enhancements?
Marketing campaigns?
Operational improvements?
New employees?
Outsourcing?
Now is the time to create your plan for the
next year so on January 1, you can start
out running.
Next year should be your BEST year of all
time!
So go a secluded area and start planning.
Have a successful day!
David
P.S. Have you visited
http://www.TheMarketingReports.com yet?
It's the largest collection of marketing
interview reports in the world!
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David Frey is the CEO of
MarketingBestPractices and
the author of the Small
Business Marketing Bible.
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Marketing Best Practices Inc.
306 W. Edgewood Dr. Suite F,
Friendswood, TX 77546
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